FIFA WM 2010, Pressespiegel
05. Januar 2010
Bafana's Mzansi Unite 2010 jersey hits Cape Town
Bafana Bafana's performance on the field may have been disappointing of late, but South Africans still believe in their abilities. The team’s giant yellow traveling Unite Mzanzi Unite jersey has arrived in Cape Town.
Cape Town is the third host city to be visited by the specially- built Adidas truck following stops in Johannesburg and Bloemfontein. The enormous jersey’s tour will give the entire nation, from school children to celebrities, the opportunity to sign the giant jersey as a demonstration of their support.
In the ‘Mother City’, hundreds came to show their support – some from far afield as Namibia - for the local soccer team for next year's FIFA World Cup by writing messages of encouragement on the jersey (size 60m x 48m) as a platform for South Africans to unite and show their support.
Marius Hayes, for the Unite Mzanzi Unite Campaign, says: “The main aim the whole campaign is to make this jersey available for everybody in South Africa. The whole of South Africa has the opportunity from cities to small little towns that I don't even know about to make their mark.”
It's hoped this initiative will see support for Bafana grow and inspire South Africans to unite as a nation by wearing yellow; the colour of the new Bafana Bafana 2010 FIFA World Cup home jersey. And it seems to be working.
Thirty panels are already complete and organizers hope to assemble they jersey by April next year. It will be the size of a soccer pitch - just as big as the dreams of Bafana's fans.
The truck is not the only place where people can sign the jersey. According to Deborah Miller, the senior Communications Manager and the head of the UMU campaign at Adidas South Africa there will also be digital signing options on the web site and via mobile as well as at selected retail outlets.