FIFA WM 2010
17. April 2009
World Cup trophy to be taken on first ever Africa tour
The most coveted icon in world football will spread excitement throughout Africa later this year when the FIFA World Cup Trophy Tour by Coca-Cola takes an unprecedented journey across the continent in anticipation of the 2010 FIFA World Cup. The Coca-Cola Company and FIFA today announced details of the route which will span more than 50 countries during the course of a 70-day tour that will afford thousands of Africans an opportunity enjoy a rare close up view of the coveted trophy.
The initial four-month long leg of the Trophy Tour kicks off in Cairo in September 2009 and will draw to a close in Cape Town in December, around the time of the 2010 FIFA World Cup Finals draw.
At events in each city, fans will have the opportunity to have a souvenir photo taken of themselves with the trophy, view a special 3-D movie showcasing memorable moments of the FIFA World Cup, participate in interactive displays and enjoy other forms of entertainment.
The 2010 Trophy Tour draws on the huge success of the first global Trophy Tour held in 2006. The tour visited 31 cities in 29 countries, covering 63,734 miles (102,570 kilometres) with millions of fans around the world enjoying the chance to have a closer look at football’s most famous prize.
The FIFA World Cup trophy is awarded to the winning nation at each tournament. The iconic trophy measures 36.8 centimetres high, weighs at 6,175 grams and is made of solid 18-carat gold. The winners retain it until the next tournament and are awarded a replica that is gold-plated, rather than solid gold. The base contains two layers of semi-precious malachite, while the bottom side of the trophy bears the engraved year and name of each FIFA World Cup winner since 1974.
Source: SA Good News